Is it OK for someone to post their self-promoting information on your Facebook page?
Let me ask this another way, Is it ok for YOU to self-promote on someone else’s page?
In a social networking world that is continually evolving, how would we know if what we are saying or doing is correct or not?
How do we build trust and is it important?
Sure, many of the various social media sites have guidelines that outline what is acceptable or not, but this discussion is more than that. It is more about how we treat each other in the process and to what level does trust play a role.
Who determines what is correct or not when it comes to social media etiquette?
- The owner of the social media network – nope
- The developers that create and maintain the site – uh uh
- Their legal team – not
WE do…the users…the connectors…the friends that we communicate with online everyday.
We judge, yes…we judge. We look at what others share and determine if it’s appropriate to share with those that are connected to us.
Many times I look at what others post and think of how funny, cute or interesting a post may be.
But, it may not be appropriate for ME to share with my friends, followers, associates and possible future clients. After all, it IS a reflection of me too, right? I made a judgement.
Don’t you do the same?
Judging For Others
One of the services I provide is social media management.
One of my clients that I support has a really great following on their Facebook personal page (almost at capacity) and we have been consistently growing fans on their fan page.
Creating content to post for this client is not difficult because her brick and mortar business sells a variety of products as well as hosts community based weekly activities that take place in the store.
Needless to say, her business is active online and the followers are aware of it.
Because her business is community conscious, and she is known for being giving and supportive of others, businesses/friends send information for her to share with her network.
Recently one of the fans (an author) that “liked” her fan page posted information about their book on the timeline of her fan page.
When I saw that this person had posted on the page, I clicked the link that landed me on Barnes and Nobles.
Great, you have a book, it’s available for purchase, and it just may fit her target market.
We are all for supporting and sharing others accomplishments – BUT there is an unspoken etiquette/rule when posting on others timelines.
I was perplexed.
I so love sharing and supporting others in their journey, that is the beauty and fun of participating in social media.
Everyone should have the opportunity to be successful right?
I struggled with the thought of this being appropriate because it led those that may be interested in the book to a completely different website that had nothing to do with my client.
Typically we promote books that are sold in the business and we want to promote for the author as well..win/win.
I thought, maybe this is a friend and there is an agreement that has been made and she forgot to tell me about it which is very rare.
As I continued to ponder this post knowing that she trusts my judgement, I knew that if I asked her, she would ultimately ask my opinion and go with my decision. She always sends this type of requests to me.
In the interest of time, I deleted the post. I deleted the post because it felt like spam.
Have you ever posted something on Instagram and received comments from an unknown person offering a product such as getting more followers? That’s exactly how this felt.
I later discussed it with the assistant manager who agreed with me.
What we post, regardless of who created the original post, it represents us. If we share your post, that means we support you and it could hold quite a bit of weight.
We have to be mindful and respectful when tagging others too. I always ask permission prior to tagging anyone. Most of the time they are with me when the post is created, or we discussed my habits in advance.
It boils down to respect. Respecting ones space/online home.
When you are invited into someones home, you don’t just walk in and open the refrigerator, or hang a picture on the wall without permission. You walk in with respect, and respect their belongings.
The same unwritten rules apply in social networking…respect the space..otherwise it’s feels like you have been violated.
What are YOUR rules for others posting on your timeline? Do you have your privacy set so no one can post without permission or do you trust and monitor it to ensure the wrong thing is not posted?